Wednesday, January 25, 2012

Research

The studio- Miltion Glaser was established in 1974. The company does different types of design. In reference to print design Milton Glaser Inc. works with logos, signage, stationery, and annual reports. In addition to print design, the company also has worked in areas of environmental and interior design. This includes exhibitions, shopping malls, the ins and outs of restaurants, and hotels. The most prominent and well known design he has created is the I <3 New York logo. This was created as a marketing strategy for the state of New York. The Commissioner for Commerce hired Milton Glaser to work on the campaign which became famous. Less known to people would be his poster for Bob Dylan in 1967. This poster was designed with influences outside of his own work. He referenced the piece by Marcel Duschamp, self-portrait. The hair was created because of Glaser's interest in Islamic painting.

No comments:

Post a Comment